Seeing the Light with Your Magic Marketing

If you want the light to shine on you as a magician, you’ll need to put in the effort. And then “Presto Change O” you’ll get a gig!

Ancient Greece Related Marketing

Chances are if you are like a lot of magicians you have tried often to market yourself but other than getting referrals, your other approaches have not worked out as well as you would like. Let’s let ancient Greece rock star Aristotle speak:

“It is during our darkest moments that we must focus to see the light.” -Aristotle

This quote was also used today by USA Go Digital and now is going to be used with the current “USA” site USA Magicians. The idea of this blog is to have it be for magicians, by magicians and I am the latest selection of a magician who is being entrusted with the honorable task of sharing with my fellow magicians some useful ideas.

  1. First off what makes you a better choice than other magicians for the specific venue you plan to contact.
  2. Make certain that your magician marketing materials specifically outline why you are a better choice for the kind of venue you are pursuing.
  3. Following within today’s email rules, maybe email your prospect first, and if you don’t hear anything for a week, potentially follow up with a phone call in which you mention you emailed. If prospect seems ready to hang up, let her/him know why you are a perfect fit for them.

Not the most fun approach to marketing your magic career but it “works if you work it!” And now you see the light!

USA Magicians Making a Difference

Our Wonderful Country

Many of us have heard the proclamation “US Make a Difference.” And as it turns out, magicians all over the country are heeding the call. Magicians of both parties have made it clear that they are serious about making a difference in our wonderful country.

Managed by a Magician

And “US Make a Difference” is much more than just an annual awards show that is continuing the important work of a prior show that was held in NYC for a decade. This entity is inclusive of the valuable work that people are doing all over the US including magicians. Why? Because as it turns out, “US Make a Difference” is being run by a magician!

Impact Your Community

But of course “US Make a Difference” is not just for conjurers. Those making magic in our country are from al works of life and parts of our stupendous country. Though, since this is an online blog for prestidigitators, we encourage all practitioners of legerdemain, to contact “US Make a Difference” and let the judges know of a finger flinger who is impacting her or his community in a positive.

Magic Day

Magicians have a long history of helping others. For example, on the day of Harry Houdini’s death which is October 31, 1926, many conjurers can be found performing in hospitals for kids and adults alike who would not otherwise be able to see such performances. October 31 is known as “Houdini Day” as seen here.

Yianni Stamas Says Magicians are Artists

More than Just Entertainers

Hi. My name is Yianni Stamas and I’m your guest blogger for today. Having been a “semi-pro” kid magician from age 8 to 18, I believe that magicians don’t get the respect they deserve. Specifically, conjurers  still don’t get their entitled recognition  for being artists. Yes, they are entertainers but magic is an art form like any other.

Magicians Wear the Hats of Various Art Forms

In fact, magic is a unique art form  in that it is actually several art forms in one. The magician is a director of her/his show. The magician is a  writer writing her/his act. The magician can be a dancer and choreographer depending on her/his performance style. Some magicians are composers and compose their own music for performance purposes. Magicians are actors playing the role of a magician. And that’s just the start!

My Journey

After being a magician many eons in the past, I started to get back into magic around 2 years ago by joining the most prestigious magician’s organization in the world in its first assembly (chapter) here in New York that used to be run by Houdini. It’s been a great 24 months including writing a magic book and briefly publishing it as well as performing original magic in a group magic show. But one of the great perks of being in my magic group is meeting some of the finest artists in magic today. True!

Big Hearts

Magicians tend to be people with big hearts who are misunderstood. Magicians often band together for important community projects. Many magicians I’ve met want to make a difference especially now in these challenging times. Please, the next time you see a magician perform, while watching ask yourself the question “Is magic an art form?”

Magicians More Than “Pick a card, any card”

Even Comics are Serious

Many of us have heard it. The phrase “Pick a card any card.” But magicians are so much more than that. Even those whose  performances consist of the same effects everyone else is using, are more than just the cliques. You see, magicians take the art of magic very seriously, even those who are comic magicians.

Always Self Improving

Why does someone become a magician? Yes it’s true, it can sometimes be because they need attention and thrive on the applause of audience. But even now that it is not possible to perform for audiences because of the Coronavirus, magicians continue to make themselves better.

Much More than a Card Trick

Tonight I have a virtual meeting via Zoom occurring with other magicians. One of the agendas for this evening is that members will share magic memorabilia with each other. Collecting memorabilia of other conjurers is something that many prestidigitators do because they have such reverence for their fellow performers. This is because of their love of the art. Magicians are more than “Pick a card, any card.”

USA Magicians are on Fire!

Things are Heating Up

It was only a little over a month ago that myself and other magicians met in person for our monthly meeting. That’s right IN PERSON. My goodness how times have changed since then. I retrospect it may not have been the safest thing to do, but it did mark the start of the tradition, due to the threat of the Coronavirus, of staying indoors. But what has not changed since then is that USA Magicians are on fire!

A Special Online Meeting

USA Magicians are doing really well. In fact, some of the magicians in the photo of magicians at the front of this website are regulars at the magic meetings we have. The most recent magic meeting we’ve had was done virtually where conjurers from all over the East Coast gathered online to speak to a magic guest who is a really famous prestidigitatot but shall remain unnamed at this point.

Cyber Gathering United

Approximately 60 magicians gathered online simultaneously to interact with each other and ask the well known magician questions. It was clear that being in lock-down did not diminish that passion that these purveyors of illusion have for their craft and art. Yes, USA Magicians are on fire!